MINI UK Launches ‘NOT NORMAL’ Campaign for MINI Lovers
MINI celebrates the ‘NOT NORMAL’ and invites the British public to join in.
MINI is calling on all fans to submit their MINI inventions. MINI is showcasing the unique and creative NOT NORMAL relationship our owners have with their cars. We’ve unearthed hundreds of images showing lovingly crafted MINI creations by fans and owners. But knowing that there are literally thousands of examples lying undiscovered throughout Britain, MINI is inviting inventive fans to come forward and be celebrated in a new campaign. Imagery created, inspired and produced by MINI fans will be housed in an online hub,and the very best will get to star in our NOT NORMAL ads.
Here’s to NOT NORMAL.
Help MINI to track down and salute the greatest MINI images and inventors; the fans who have turned their MINI into a bed or desk, have a MINI tattoo or a MINI-inspired haircut.
Click here to view the hub and upload your own NOT NORMAL creations.